It is customary to refer to patterns of social behavior as value-normative complexes that are models of actions, worldviews, actions and attitudes of people.
Behavior models are objectively set by the social position of the individual in the complex of social and personal relations, i.e. reflect the expected behavior of a person with a certain status. Thus, the social model of behavior is a mechanism of socialization and is subdivided into: - status; - role; - role behavior. Social status refers to the position of a person in the system of interpersonal sensations, which determines his rights and obligations established by society. Social roles are usually referred to as norms of behavior, due to status, and role behavior - the individual use of a particular role by a person. The main factors that allow describing models of social behavior are: scale - spatial and temporal delimitation of events or the absence thereof; formalization - the presence or absence of strict rules of established events; emotionality - attraction or removal from emotional component of the event; motivation - focus on personal or public interests; way of getting a role - getting or achieving a certain role. The scale of the model is determined by the range of interpersonal relationships. Thus, the relationship between the seller and the buyer is limited by a specific reason (purchase) and their scale is small, and the social models of behavior of spouses are determined by both formal regulations and diverse interpersonal relationships, increasing their scale. The formalization of social models of behavior is due to the specifics of the chosen role: the relationship of the border violator and border guard can only be formal, family relationships imply a close relationship, and the relationship between a lawyer and a client combines formal and informal relationships. Motivation is determined by the needs and motives of the individual, and the behavior model turns out to be dependent on these motives. The way of getting a role is associated with the category of inevitability of this model of behavior: the role of a woman, an elderly person, or a young man can cause problems of matching, but not receiving, while the role of a student or professor can only be obtained as a result of some deliberate actions. A person has several social patterns - from ts, son, union member, vehicle driver, department head - used as needed.